Black
💠 SHADES OF BLACK & COLOR PALETTES 💠
Find the meanings for the various shades of black as they apply to your brand identity.
Black Color Meanings & What They Say About Your Brand
Pure or Flat Black
#231f20
powerful, empowering, elegant, sophisticated, mysterious, heavy, bold, basic, classic, strong, expensive, invulnerable, magical, nighttime, sober, prestigious, stylish, modern
depression, death, mourning, underworld, evil, oppression, suppression, menacing
Rich Black
#010203
Cool Black
#000013
Warm Black
#090000
Registration Black
#000000
Color Palettes
Click on one or more of the color swatches below to make them primary in the palette. Click again and they will return to their normal size.
This feature allows you to see how it will work with certain colors used in limited amounts.
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